The ART of WELLBEING
ART that Makes You Feel GOOD
WellBeing art is inspired by ontological design, which assumes that
by creating an environment, we are in fact creating the human being itself.
This means that if we surround ourselves with art that generates positivity, high spirits, healing, and wellbeing we can transcend into the most healthy, advanced, and prosperous reality within and around each of us.
Our WellBeing ART Collection
WellBeing Art from LAND of GOOD Studio is organic digital art that emerged from the synergy of technology, scientific data, mindfulness, spirituality, and the natural world, with a strong focus on positive transformation and well-being of the viewer. This interdisciplinarity involves the forms of contemporary art like macro-photography, light, video, sound, and installation art, with the elements of relaxation and meditation. In the process of creating her video and sound art, Kova noticed big positive changes in her emotional state and health markers, which ultimately led to the manifestation of her personal wellbeing and natural healing from the autoimmune and neurolinguistic diseases.
How Does It Work?
We use the concept of brain wave entrainment, whereby your brainwaves begin to match or synchronize with the frequency of an external stimulus, like sound and light. Such a synchronization leads to the increased flow of communication between the two hemispheres of the brain, which contributes to healing and overall well-being.
our videos work as very relaxing experience, because it lowers the level of cortisol - the stress hormone. By lowering cortisol we help the nervous system to shift into a relaxed, parasympathetic state. This supports the release and function of GABA (the main calming neurotransmitter), which in turn helps regulate serotonin and oxytocin levels, which promote positive mood and feelings of well-being.
"The LAND of the I' series:
VIDEO
Since 2015 Viktoria Kova is closely following the studies conducted by leading-edge institutions, hospitals and clinics, that have documented how certain colors, images, and motions prove to have beneficial effects on health, state of the mind, and overall wellbeing. This artistic research has evolved into the development of WellBeing Art within the Organic Digital Art genre, in which Viktoria creates visual landscapes, consciously designing human experiences of instant positive impact. While created through digital techniques, Kova's videos are rooted in reality—built from the macro photographs of the eyes of real people (in collaboration with the Kollektiv Lumen (Germany). It maintains a human touch, preserving natural emotion and presence, even within a digital creation. The result is videos that feel alive, intimate, and deeply connected, bridging technology and truth in a uniquely personal way.
SOUND & VIBRATIONS
Sound plays a very important role in the creation of healing art, as it has the power to evoke emotions, create a sense of tranquility, reduce stress, and even alleviate physical pain. Certain frequencies and vibrations have been found to have a profound impact on the body’s energy centres, promoting balance and overall well-being. As more research is conducted, it is becoming increasingly clear that carefully curated sound has the potential to revolutionize the field of healthcare by providing non-invasive and holistic approaches to healing.
SENT
To compleet the multi-sensory experience, for some works, the sent was created in collaboration with Alessandro Gualtieri (The Nose) who is known for his avant-garde approach to creating fragrances for major brands Fendi, Versace, Helmut Lang, and his own perfume Nasomatto, based in Amsterdam.